Did You Know... the internet has many unreliable & unlicensed online betting sites and some won't pay when you win?
On this site you will find only the most reliable fully-licensed online bookmakers with fair rules and secure payments. Check our reviews for more information about each site. For your safety, we only list bookies and sports sites with operating licenses issued by the UK Gambling Commission.
Top 20 Bookmakers:
Bet365 is one of the UK's largest companies with over 4 million customers in 200 countries. Bet365's bookmaking operation is licensed and regulated by the UK Gambling Commission. Sign up to receive a 100% match on your first deposit, up to £200.
Operated by 888 Holdings, traded on the London Stock Exchange, 888 is one of the most popular brands and regularly wins industry and customer awards. As a new customer bonus you'll receive 3x the regular odds on your first £10 bet.
Betway Sports has been operating a high quality online bookmaker since 2006 and now offers betting on over 12,000 markets. Sign up now and place a bet to receive a free matching bet, up to £50.
Betsafe has been a leader in the online betting industry since 2006, now serving over 400,000 customers in 100 countries. Betsafe currently offers bonus winnings on combi-bets of 4 or more selections.
* No UK horse/greyhound racing.
Betfred began operating back in 1967 and now has over 750 betting stores in the UK. The company has a reputation for offering great value, with a priority on customer satisfaction. Receive a £10 free bet - no deposit required, plus receive a free matching bet on your 1st paid bet up to £25.
With over 10 years experience in online betting, Unibet is one of the largest and most trusted betting companies in Europe. Sign up to receive a £20 risk-free bet.
Stan James was founded in 1973 and has been providing a reliable online betting service for over a decade. Sign up as a new customer and place a bet of at least £10 to receive a free £10 bet.
Bet-at-Home has been a reliable site since 2000 and is a member of the Betclic Everest Group. New members receive a 50% bonus on your 1st deposit, up to £15 - use code FIRST
* No UK horse/greyhound racing.
Owned by the Sky Broadcasting Group, one of the largest British companies with a long and reliable history of providing services relating to sports and betting. New customers receive a £10 free bet, no deposit required.
Totesport’s origins go all the way back to 1928, and the organisation is now owned by BetFred, with a combined total of over 1,350 shops and over 9,000 employees. By registering as a new customer you'll receive a free £5 bonus, no deposit required.
As part of the largest public online gaming company, bwin offers over 30,000 bets daily in more than 90 sports, serving over 20 million customers. As a new customer you are welcome to a 100% match on your first deposit, worth up to £30. * No UK horse/greyhound racing.
Gala Coral is a well-established company tracing it’s history back to 1926, and now operating one of the leading bookmakers in the UK with over over 1,100 shops in Britain and over 16,000 employees. Receive a free bet matching the value of your 1st bet, up to £50.
Established in 2006, 188Bet are good solid choice for online betting. 188Bet have formed sponsorship deals with Chelsea, Liverpool & many more clubs in various leagues. New customers receive a 100% match on your first deposit, up to £50.
BETDAQ has been a leading betting exchange for over 10 years, allowing punters to bet against their peers rather than against a bookmaker. (UK) Receive a £30 'no-lose' first bet, use promo code: ALLBDQ04
Betfair is a betting exchange allowing punters to bet against their peers rather than against a bookmaker. This reliable company has over 2 million clients has received 2 Queen’s Awards for Enterprise. New customers receive a £20 ‘no lose’ first bet plus up to £1,000 cashback.
Ladbrokes is a trusted UK brand with over 2,700 betting shops and 14,000 employees, tracing its origins back as far as 1886. Ladbrokes will match the value of your 1st bet with a free bet worth up to £50 - when registering use promo code: FB50
William Hill was established in 1934 and is one of the largest betting companies in the world, with over 2,300 shops and processing over £15 billion in stakes yearly. Sign up and place a bet to receive a free bet of equal value, up to £25. Use promo code: F25
Paddy Power is a reputable long-established company based in Ireland with over 300 retail betting shops, and is now one of the largest online bookmakers. New customers are given a generous £30 in free bets, after depositing and betting just £10.
Boyle Sports is Ireland’s largest independent bookmaker, so you can be sure the site is being run by a reliable and trustworthy company. Sign up and place a bet of at least £10 to receive a free bet of equal value, up to £20.